8 Reasons you should hire a professional web design company/Web designer

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1. To differentiate yourself from the competition
Although they have their risk, startups are business models that can be very profitable, which explains the proliferation of these companies in many sectors, not just the technology. Start a startup is fashionable, and in a market so saturated only the figure of a web designer in the work team can provide a plus that makes the difference from others. It is not only a work of image created during the embryonic phase of the project but a constant work in which the changes of the product go hand in hand with the design.
2. To change the behavior of consumers
The startups usually offer products and services quite novel. That is the reason why one of its objectives, beyond keeping customers who are already knowledgeable about their product through marketing campaigns, is also to create a model of consumer behavior through new functionalities. That means attracting new customers by explaining how their service or product can make their lives easier, and in that sense, design plays a fundamental role. A good design means the difference between what is an intention and what an action is, but also between a "good product" and a "great product".
3. To investigate and advise in terms of business
If you have a web designer in your startup and you give it a certain autonomy, no one better than him can advise you on the design trends and the needs of the users. In short, the designer knows very well the behavior patterns of your target and performs tests and tests that can help in market research too, for example, launch new products. A web designer is very useful to solve problems, not only in his field but for business in general.
5. Because design is the key to success
According to American designer and entrepreneur John Maeda in one of his presentations, between 2010 and 2014 a total of 27 startups founded or co-founded by designers were acquired by large companies. Examples are Airbnb, Simple, Mailbox and Tumblr, startups that have become real giants. Although not only investors expect the design. Also consumers, who at the same time are great connoisseurs of digital environments and have sensitivity for good design.
6. Because Internet sales are the future
The advantages of web design are many, being especially relevant to the sales and profitability of any business. By incorporating a web designer into your startup's team, you can have greater control of all the sales channels on the network and compete in a digital market in which the consumer is at the same time a user. The growing trend of online commerce as a method of buying and selling indicates that it will not be long before we see how physical selling is relegated to the background in many sectors, not only the technological one. In addition, with an attractive website, you can give prestige to your brand and enjoy a powerful and economical advertising tool that will make your business more profitable.
7. Because technology is not everything
We often relate innovation to a faster, smaller and more powerful technology, but from the perspective of design, we have also seen startups move towards the creation of intelligent, conceptualized and attractive experiences. So is. Web design moves towards the design of experiences and user interfaces, exploring new categories of business and product. Creative thinking is always a value to keep in mind.
8. To improve engagement and positioning
Startups move comfortably in digital environments and tend to have a social vocation, so customer feedback is a very important aspect of the business. A web designer can help users share your products and make it easier to follow you on social networks. Through web pages or blogs you will not only be able to interact with your clients and potential clients, but you can also generate a large amount of updated content about your startup and position them in the search engines. 
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