Use SMS messaging to Improve your Marketing Strategies in 2022
With the advent of 2022, the dominance of digital tools and media increases and its hold over businesses and marketing has strengthened further. If you’re part of a start-up or an established business, a digital presence is a prerequisite before moving into the market further. Ecommerce has thus several strides and newer tools and strategies are being brought up as the world of business advances. SMS messaging, one of the main tools used today to establish an online presence and connect with customers, can lead you forward this year with strong ecommerce strategies that will put your business ahead of the rest. Text messaging has now been proven through research and customer surveys as highly preferred over the previously dominant mode of email marketing. Email communication reigned the previous decade, with many businesses shifting to it from cold calling, and several using emails as primary mode of contact with company representatives as well as customers. However, its approach is